Lately, I’ve been thinking a lot about what the Lars brand is. We just rebranded our website in February and have a new color scheme and design, which I love! There’s a style and a voice that has been present here since the beginning of Lars and initially it just happened. At this point though, I’m trying to be attentive to it and its direction. One idea or figment of mine that is at the heart of this studio is: the Lars Girl.
Plus, as a self-proclaimed Lars girl, you will find everything you needs for your colorful summer style!
Who is the Lars girl? Hopefully you!
The Lars Girl is the person we all are in our imaginations. With some intentionality, we can all become her! She is a person who loves color and whimsy. She has solid goals. Some seem lofty and impossibly, but she has a plan for each step along the way. The Lars Girl loves to explore different ways of being creative, especially with how she dresses. Though tempted by the occasional trend, she has her own stylistic fingerprint. Those who know her can look at something and know it is ~her.~
I guess what I’m trying to say is that the person I’d like to be is someone with quiet confidence. Someone who listens, someone who has a ton of fun but doesn’t lose sight of what she really wants. She is adaptable and flexible, but stays the course. And yes, she is prone to the occasional moment of obsession over a pair of shoes… I’m trying to be realistic here!
It is my firm belief that having a fiercely-held idea of what you want can get you there. A *realistic* picture of the person you want to be can help you grow. Of course, there is a lot more to it than that, but I’m not the self-help guru. I am passionate, however. I am driven. I am excited, excitable, and at times entirely too frivolous. I’m who I want to be right now but I am conscious about how I have changed and how I hope to change in the future.
Sorry for the mush!! This project of mine is designed to help you live a more beautiful life, and sometimes that means more than helping you pick color schemes. Don’t think I’m above that though – I love for color schemes. If you’re still having trouble picturing what you look like as a Lars Girl, check out our shopping links below! It’s got everything a Lars Girl needs for her summer style. Of course, there is more to a person than what she wears, but fashion is a perfect way to show who you really are.
Go wild, my dears!
A Lars Girl Summer Style
You know I love dresses. I LOVE THEM. You can read all about why I only wear dresses and where I buy them, here. When we did our Dress the Rainbow series, I managed to find no less than 60 dresses in every (and I mean every) shade of the rainbow. Though I might never have the energy to tackle something like that again, I will never get tired of buying a new dress here and there. Even though I make dresses work all year round, even through snowy Utah winters, it is nice to be in the season where everyone loves a good dress.
Sun hats and accessories
When we can’t find the perfect sun hat, we just make our own! But the hats and accessories below are pretty darn perfect already.
This past Lars girls’ bathing suit and matching pink pool has us day dreaming a long and colorful summer. Shop any of the suits below, and let us know if you find a matching pool 😉 At the very least pick out a matching pool float!
Every year we set out on the hunt for the perfect summer sandal. And this is one way 2020 really does feel like our year!